Something odd is coming · 2027

Make water
weird.

Fruit. Florals. A little unexpected.
Soda concentrates for a different kind of sip.

Four blends in development. One very odd idea.

Four ODDFRÜT soda concentrate bottles beside a mountain lake: Triple P, Northern Berry, Peach Please and Purple HazeThe first collection
Fruit notesFloral notesHappy accidents

The first four

Find your kind of odd.

A little ritual

Your water. A new arrangement.

01

Start with sparkle.

Use chilled sparkling water. Carbonate plain water before adding syrup.

02

Add your flavour.

Pump concentrate into your glass. Final serving guidance is in development.

03

Give it a gentle stir.

Let the notes come together. Take a sip, and find your favourite.

There is more to a sip

Not just mixed.
Composed.

What hits first? What swells? What stays?
We think about flavour like a piece of music.

Discover the idea
AttackBodySustainFinish

Different senses. A shared way of imagining.